Bespoke by Takoma
Turning Business Goals
into unforgettable events
Custom-built B2B events for today’s technology leaders. You set the sales target; we design the room around it.
BUILT AROUND YOUR BUSINESS GOALSPRIVATE ROOMS. MEANINGFUL CONNECTIONS.
Invite-onlyNamed, verified decision-makers
Custom-builtYour goal shapes the room
Sales-focusedConversations with a next step
01 / THE RIGHT ROOM
Connecting Brands with Buyers Who Matter
A trade-show floor gets you seen by thousands and remembered by few.
The founders, C-suite buyers and government leaders you actually need rarely queue at a booth.
Bespoke by Takoma builds 100% custom, invite-only events around your business goals, sales targets and marketing plan. We design them for companies that want to:
Get in front of C-suite buyers, investors and policymakers
Fill your pipeline with pre-qualified, verified leads
Own the conversation in a crowded market
02 / WHO WE SERVE
Who We Serve
We work with ambitious companies and institutions that need a specific room, in a specific market.
Industry Leaders
Industrial & Manufacturing · Construction & Infrastructure · Energy · Healthcare · Technology · Web3 · AI
Brands Entering New Markets
Saudi Arabia · UAE · USA
Event Organisers & Associations
VIP programmes, hosted-buyer dinners, sponsor side-events and member roundtables that people actually turn up to.
Governments & Investment Bodies
Investor briefings and delegation dinners, run with the right protocol and complete discretion.
Need the right 20 decision-makers,
not the wrong 2,000 visitors?
Shape Your Brief 03 / OUR APPROACH
Our Approach
A five-step process that connects your sales target, your guest list and your follow-up.
Discovery
We begin with your sales target, your ideal buyer and your market, not a theme. You leave with a one-page event plan covering guest profile, format, city and date.
Precision Audience Curation
We build a named target list from our regional data and your CRM. You sign it off before a single invitation goes out.
Personal Invitations & Confirmation
Personal invitations, follow-up calls and daily tracking. You see live acceptance numbers: real confirmations.
Expert-Led Experience
Venue, host, agenda, speakers, production, F&B and hospitality — scoped as one connected plan. You get a brief on every guest: who came, who engaged, who's next.
Measurable Impact
Warm conversations go straight to your sales team, with a pipeline report and guest data that's yours to keep.
Timeline, production extras and post-event handover are agreed for each brief.
Start Your Bespoke Event Journey04 / THE SERVICE PORTFOLIO
Our Bespoke Service Portfolio
01
Event Strategy
- Event theme, agenda and content built around your sales goal
- Market and audience research for every city you enter
- Your brand carried through every touchpoint, from invite to follow-up
02
Audience Acquisition
- Named target lists built per market and verified against your ideal buyer
- Personal invitations and phone reconfirmation, planned around local drop-off rates
- Live acceptance tracking you can check any day
03
Speakers & Content
- Chairs, moderators and speakers who can hold a senior room
- Session formats that get guests talking, not just listening
- Discussion guides written for your audience and your market
04
Event Production
- Venue sourcing, hospitality and on-site management
- Protocol-aware hosting for government and investor guests
- A highlight film shot on the night, cut for sales and social
05
Post-Event Growth
- A guest insight brief: who came, what they said, who's ready to meet
- Paid follow-up campaigns that reach every invitee, whether they came or not
- Clean audience data and a full CRM handover, yours to keep
Every service is customisable. Film, paid follow-up campaigns and ongoing series are optional scope items; inclusion and pricing are agreed in your proposal.
05 / YOUR EVENT, YOUR WAY
Experience Your Events, Your Way
From sunrise briefings to Ramadan majlis evenings, choose the setting that fits your goal. Mix and match formats to build the right room for the right conversation.
PRIVATE · INVITE-ONLY
Executive Roundtables
A chaired conversation that puts your expertise at the centre of the table.
Plan Your Roundtable ↗PRIVATE · INVITE-ONLY
Leadership Dinners
The deal starts at dessert. An unhurried evening built for relationships first, never a hard pitch.
Plan Your Leadership Dinner ↗PRIVATE · INVITE-ONLY
Breakfast Briefings
Ninety minutes, before their inbox wakes up. Sharp content, good coffee and senior guests with their whole day still ahead.
Plan Your Breakfast Briefing ↗PRIVATE · INVITE-ONLY
Launch Showcases
Show it to buyers, not browsers. Unveil your product to the people who will sign for it.
Plan Your Launch ↗PRIVATE · INVITE-ONLY
Show-Side Private Events
The show brings them to town. You bring them to your table. Turn exhibition traffic into private meetings.
Plan Your Show-Side Event ↗Guest numbers, venue and production are tailored to the format and confirmed in your event plan.
06 / WHY BESPOKE
Why Choose Bespoke by Takoma?
Built Around Your Sales Target
Most agencies start with a venue and a theme. We start with your number and work back to the room.
Verified Guest Lists, Never Borrowed
Every list is built per market, checked against your targets and signed off by you. No rented database dressed up as curation.
Honest Numbers
We count confirmed guests, not RSVPs. You see real attendance and pipeline, even when the number is smaller than you hoped.
Deep Industry Network
Audience research and personal outreach connect your brief with senior leaders in your chosen industry and market.
More Than an Evening
Build on the room with guest insights and CRM handover. Film, paid follow-up and an ongoing series can be scoped into your programme.
Fast, Accountable Service
Clear owners, agreed response times and a defined handover keep the programme accountable. Your guest data stays yours.
Anyone can book a ballroom. Filling it with the right forty people is the job. Choose Takoma and put a growth-marketing team behind every seat.
BEFORE WE GET STARTED
FAQs
What is a bespoke event?
A private, invite-only event built around one goal: yours. The guest list, format, city and agenda are all designed for your audience. Nothing comes off a template.
How do bespoke events generate leads?
We invite named, verified decision-makers who match your target list, then give them time to talk. Guest insights, warm conversations and CRM handover are scoped with your sales team before the event.
Are roundtables effective for enterprise sales?
A chaired roundtable gives senior stakeholders time to discuss a shared problem and understand your expertise. The guest list and size are designed around the conversation you need.
How many attendees should a bespoke event have?
The right size depends on the format, your target audience and the depth of conversation. We agree the guest range with you during planning.
What industries benefit most from bespoke events?
Industrial and manufacturing, construction and infrastructure, energy, healthcare and technology. Show organisers, associations and public bodies also use them for VIP and investor programmes.
How long does it take to plan a bespoke event?
Timing depends on the market, format and guest list. We agree a realistic schedule after reviewing your brief, with time for audience research, invitations and reconfirmation.
How is ROI measured for bespoke events?
Attendance against your target list, meetings booked and pipeline influenced, tracked in your CRM rather than on a slide.
Are bespoke events suitable for market entry strategies?
They're one of the best tools for it. A roundtable or dinner lets you test your message with real buyers in Riyadh, Dubai, Cairo or Lagos before you commit to an office or a big show.
Can bespoke events be hosted virtually or hybrid?
Our focus is in-person rooms. If you need a virtual briefing or livestream, include it in your brief so availability and production requirements can be confirmed.
Why are bespoke events better for C-suite engagement?
Senior leaders skip crowded halls, but they accept a personal invitation to a small, well-hosted room of peers. Fewer people means better conversation, with your brand as the host.
Can you guarantee the right people turn up?
No honest agency can. We verify every guest, reconfirm by phone and plan for drop-off by market. In some markets that means inviting for a 30% no-show rate.
Who is this not for?
Brands that want a big stage and a big crowd. If headcount is the goal, a conference will serve you better.
07 / START A CONVERSATION
Let's Create Something Extraordinary
Entering Saudi Arabia or the UAE?
Launching to a senior audience?
Adding a VIP programme to your show?
Need 20 decision-makers, not 2,000 visitors?
Every quarter you wait, a competitor is hosting the buyers you want. Tell us who you need in the room, and we'll show you how to get them there.